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Features

Everything your email marketing needs.

From the first subscriber to the report on your latest campaign: here's what Flaxxa Campaigns does at every step.

Audience

Lists, subscribers and segments that stay organised.

Keep each audience in its own list, know every subscriber, and find exactly the people a message is for.

Lists with your own fields

First name and last name come built in. Add text, number, date and dropdown fields for whatever else you need.

Subscriber profiles

Every subscriber's fields, tags and status, with a timeline of the emails they were sent and what they did.

Tags

Label people as you learn about them, one at a time or many at once, and use tags in segments and automations.

Segments

Match people on fields, tags, status, when they joined and when they last opened or clicked, with a live count as you build.

CSV import

Upload a file, match its columns to your fields (a column can become a new field) and import in the background. A sample file shows the layout.

Export

Download a list's subscribers, or everyone on every list, as a CSV whenever you need it.

Signup forms

Grow your list from your website.

Design a form in the same builder as your emails and put it wherever your visitors are.

Popups, inline forms and pages

A popup that appears on your site, a form that sits in your page, or a hosted signup page with its own link.

One snippet

Copy a line of code onto any website to show the form. The hosted page needs no code at all.

Ready-made layouts

Start from a banner layout or a blank form and add the fields your list has.

Double opt-in

Send a confirmation email before someone joins, when the list asks for it.

Design

A drag-and-drop builder for every email.

Build any email by dragging blocks into place and clicking to change them, and see it on desktop and mobile as you go.

Blocks for everything

Headings, text, images, buttons, columns, dividers and social links, each with its own colours, spacing and fonts.

30+ ready-made designs

Newsletters, announcements, promotions, welcomes and events, ready to make your own.

Your own templates

Save any email as a template, sort templates by category and reuse them across campaigns.

Custom HTML

Paste or write your own HTML with a live preview beside it.

Merge tags and signatures

Personalise with {FIRST_NAME} and any field, add an unsubscribe or view-in-browser link, and drop in your signature.

Looks right on phones

Columns stack and images fit on small screens, so every email reads well on mobile.

Campaigns

From draft to sent, in four steps.

Pick who gets it, set it up, design it, then send it now or at the time you choose.

The right people

Send to one or more lists, or narrow them with segments. Each person gets the email once, even when they're on two lists.

Subject, preheader and sender

Write the subject and the preview text, and choose the From name, address and reply-to.

Test before you send

Send a test to yourself and your team, and a checklist confirms the subject, sender, content, spam words and unsubscribe link before it goes out.

Send now or schedule

Send right away or pick a date and time. Pause, resume or cancel a campaign while it sends.

Plain-text emails

Send a simple text email when a personal note works better than a designed one.

Automation

Flows that send the right email at the right moment.

Choose what starts the flow, then add emails, waits, conditions and actions on a visual canvas.

Five ways to start

When someone joins a list, gets a tag, reaches a date or an anniversary such as a birthday, on a set date, or when they unsubscribe.

Emails and waits

Send an email, wait a number of hours or days, or wait until a date.

Conditions

Branch on whether someone opened or clicked, has a tag, is on a list or has a field value.

Actions

Add or remove a tag, copy or move someone to another list, unsubscribe them, or call a webhook in another system.

See who's where

Each automation shows how many people are in it and the steps each person went through.

AI Copywriting

A writing partner for every email.

Describe what you want to say. AI drafts it in your tone and language, using your Flaxxa AI credits.

Whole emails

A subject line, preview text and the email body from a short brief, ready to edit in the builder.

Tones and languages

Friendly, professional, persuasive, witty and more, in sixteen languages, with or without emojis.

Rewrite

Make a draft shorter, warmer or more urgent with one instruction.

A saved library

Keep the copy you like and come back to it for the next campaign.

Deliverability

Everything that gets your email into the inbox.

Authenticate your domain, brand your links and keep your lists clean, so mailbox providers trust your email.

Your own email provider

Send through the email provider your workspace connects, from your own addresses.

Sending domains

Add your domain, copy the DNS records we give you, and every email from it is signed with DKIM. SPF and DMARC records are suggested too.

Tracking domains

Open and click links on a subdomain of yours, such as track.yourdomain.com, instead of ours.

Unsubscribes, done right

An unsubscribe link in every email and the one-click unsubscribe header Gmail and Yahoo require.

Bounces and complaints

Hard bounces and spam complaints are taken off your lists and added to your blacklist automatically.

Blacklist

Addresses that should never get your emails, added by hand, by CSV or on their own from bounces.

Reports

See what every email achieved.

Reports for every campaign, and a Home dashboard for your whole account.

Campaign reports

Recipients, opens, clicks, unsubscribes and bounces, with the links people clicked most.

Every recipient

Who opened, who clicked and who bounced, to filter and export.

Home dashboard

Your last campaign, the last 7 days' rates, sending activity over 7, 30 or 90 days and subscriber health on one screen.

Audience overview

Every list with its subscribers, growth, open rate and click rate.

Get started in minutes

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