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Webinar guide · Updated 5 November 2026

What is an evergreen webinar, and how does it work?

An evergreen webinar is a pre-recorded webinar that plays as if it were live at scheduled times. People register for a showtime, get reminders, and watch with chat, polls and offers appearing on cue. It lets one strong session run every day without the presenter, which is why it is also called an automated webinar.

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Capabilities

Everything Webinar ships with.

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Six webinar types

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Registration and reminders

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A room that engages

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Recording, analytics and API

The full feature list→ Start free

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What is the difference between live, evergreen and on-demand webinars?

Live

Happens in real time. The presenter is there, and attendees can talk to them.

Evergreen (automated)

A recording played as if live at set times. Viewers join at the point the session has reached.

Just-in-time

An evergreen webinar that starts a few minutes after each person registers.

On-demand

A recording that plays from the start whenever the viewer arrives, more like a video.

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How does an evergreen webinar work?

01

Record the session

Record a live webinar or a session made for the purpose.

02

Set showtimes

One premiere, recurring times, or just-in-time after each sign-up.

03

Add the moments

Polls, offers, handouts and chat placed at set points of the recording.

04

Automate the emails

Confirmation, reminders before the showtime and follow-ups after it.

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Do evergreen webinars work?

They work best for content that doesn't change week to week: a masterclass that leads to a course, a product demo, an onboarding session. They are weaker for news, launches and anything that depends on a live conversation.

Be honest with viewers. Calling a replay "live" when it isn't can cost trust; many hosts say it is a recorded session and answer questions by email or with AI.

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How do you make an evergreen webinar feel live?

  • Let viewers join at the current point instead of the start.
  • Show the offer at the same moment you made it live, with a countdown.
  • Seed chat with real questions from the original session.
  • Release handouts when the presenter mentions them.
  • Answer new questions by email, or with an assistant that answers from your material.

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How do you run an evergreen webinar in Flaxxa Webinar?

Create an evergreen or just-in-time webinar, upload or link your recording or reuse one of your live recordings, and set a premiere or recurring showtimes. Place polls, calls to action, handouts and seeded chat on the timeline, add reminder emails, and turn on AI answers if you want questions answered from a knowledge base.

FAQ

Evergreen webinars: common questions

Frequently asked questions

Yes. Both terms describe a recorded webinar that plays as if live at scheduled times.

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