Low show rate
Registrations that never turn into attendance quietly kill webinar returns.
For B2B marketing & demand gen
A webinar platform for B2B marketing: funnels that fill and convert.
Marketing teams use Flaxxa Webinar to turn webinars into a lead source: a registration form embedded on their site, reminder emails that raise attendance, calls to action in the room, and a funnel from sign-up to sale. A signed webhook for each registration sends leads on to the systems they already use.
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By industry
How teams use Webinar.
Course creators & coaches
Marketing & demand gen
SaaS & product
Educators & trainers
- On your own site
- Embedded
- By email
- Reminders
- Sign-up to sale
- Funnel
- Each registration
- Webhooks
01 / 03
Where do marketing webinars leak?
No attribution
When the tool is separate, a sale is hard to trace back to a session.
Leads marooned
Registrants stuck in a webinar app never reach nurture.
02 / 03
How do marketing teams use Flaxxa Webinar?
Embed the form
Put a branded registration form on your landing page, with the fields you need.
Bring them back
Reminder emails before, and follow-ups after, by attendance.
Convert in the room
A call to action shows at the moment you've earned it.
Pass on the leads
Read the funnel, and send each registrant on by webhook.
03 / 03
What changes with one webinar funnel?
Higher show rate
Reminders turn sign-ups into attendees.
Clear attribution
Follow a registrant from sign-up to purchase.
Straight to nurture
Webhooks send leads where you can act on them.
What you'll use most
Webinar capabilities that matter to B2B marketing & demand gen
Registration pages
Build a webinar registration page in your brand with templates and custom fields, embed the form on your site, and send confirmations and email reminders.
Webinar reminders
Automatic webinar reminder emails: a confirmation with a calendar file, reminders before the session and follow-ups after it, sent by who attended.
Webinar analytics
Webinar analytics: registered, attended, engaged and converted, minute-by-minute drop-off, cohort retention, a live dashboard and registrant exports.
Other audiences
Flaxxa Webinar for other industries
Webinars for creators
Webinar software for coaches and course creators: record your masterclass once, run it evergreen with timed offers, reminders and replays, or go live.
Webinars for SaaS
Run SaaS product launches live, then keep them as on-demand demos and onboarding webinars with Q&A, polls, a book-a-call button and drop-off analytics.
Webinars for education
Webinar software for online classes and training: lectures as webinars, workshops as meetings with breakout rooms, quizzes, polls and recordings.
FAQ
Webinar for B2B marketing & demand gen: common questions
People register with their details to attend, so every registrant is a lead. Attendance, questions and poll answers then show who is most interested, and a call to action moves them to the next step.
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