Authentication-tier templates
One-time passwords and login codes as Meta authentication templates, priced below marketing.
Fintechs, lenders and NBFCs use Flaxxa WAPI to send OTPs with WhatsApp authentication templates, KYC nudges, payment and EMI reminders and statements, with HMAC-signed webhooks and Flaxxa's SOC 2 and ISO 27001 compliance behind it.
Authentication · OTP
Your login code is 8 4 7 2 9 1 · valid for 5 mins.
Don't share. Flaxxa Bank will never ask.
Utility · KYC reminder
Aanya, please complete KYC by Aug 31 to keep your card active.
webhook · HMAC verified
X-Flaxxa-Signature: sha256=a4f2c…
✓ verified · signature checked
OTP
authentication tier · audit log
01 / 04
Fintech CX runs on a different hardness curve than D2C. Card data has to stay out of the messaging tool. KYC reminders have to cite which document is missing. Card-block notifications have to reach the customer fast and fail loudly if they don't. Audit trails have to satisfy the regulator.
Most BSPs aren't built for this — their authentication-tier templates are an afterthought, their audit logs are spotty, and their HMAC webhook verification is "available on request". The compliance team blocks the WhatsApp launch and the marketing team gets the blame.
02 / 04
WAPI's authentication-tier templates are first-class — Meta's lower-cost OTP / authentication category is a build-time choice, not a config flag buried five menus deep. Webhook payloads are HMAC-SHA256 signed by default.
One-time passwords and login codes as Meta authentication templates, priced below marketing.
Every payload signed with SHA-256 + workspace secret. Verify before processing.
Agent actions, configuration changes and API calls, recorded per workspace.
Card payments run on your Razorpay, Stripe or PhonePe checkout; Flaxxa never sees card numbers.
Native PDF document message support — statements as proper documents, not links.
03 / 04
What the security team will ask about — answered ahead of time.
04 / 04
What changes when WhatsApp becomes a compliance-grade rail.
What you'll use most
Build WhatsApp template messages, submit them to Meta and track approval live. Marketing, utility and OTP templates, checked before you submit.
One WhatsApp number, many agents: a shared team inbox with automatic assignment, internal notes and customer history, on the official WhatsApp API.
An AI WhatsApp chatbot that answers from your knowledge base in 14 languages, including Hindi and Hinglish, and hands off to an agent.
Other audiences
WhatsApp for D2C brands: catalog, in-chat UPI checkout, abandoned-cart recovery and order updates, with Shopify and WooCommerce connectors.
WhatsApp for schools, coaching institutes and edtech: admission follow-ups, class and fee reminders, parent updates and an AI chatbot in 14 languages.
WhatsApp for hotels and travel brands: booking confirmations, pre-arrival check-in, in-stay requests and review collection on one automated journey.

Yes. Authentication templates send one-time passwords through the official WhatsApp Business API.
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